How many volumes are there in the bubble tea industry? Position the label through this 1mm positioning

How many volumes are there in the bubble tea industry? Position the label through this 1mm positioning

In this issue, Xiao Ming will share the role of Akusense sensors in the positioning of milk tea labeling~

 

 

The "2022 New Tea Beverage Research Report" of the China Chain Store Association shows that the market size of new tea beverages in 2022 is about 104 billion yuan, with a total of about 486000 stores. The market size is expected to reach 145 billion yuan this year.

 

In the personalized and outstanding bubble tea industry, "neijuan" has evolved into a comprehensive service PK, including flavor, price, store, and packaging ... should be fully rolled up. To create a mature product, it is necessary to explore the value points of the entire product. In addition to the good taste of the drink itself, a cup of product also needs to quickly catch the eye. Creative packaging methods for cups are currently the most popular idea, and many big brands have also put in a lot of effort in this regard.

In 2023, the joint battle between various tea beverage brands will be even more 'killing crazy'

On average, within less than 3 days, a milk tea or coffee brand launches a popular IP collaboration and limited edition beverage campaign in the market

Barbie powder, sauce flavored latte, cat and mouse, heavenly blessing, Fantexi milk tea

 

本图源于网络

And each cup of these products must be labeled, and the merchants have strict regulations on the location of the cup sticker, such as: the sticker should be placed 3 centimeters below the cup mouth, cannot be tilted, and cannot cover the main image, brand logo, QR code, phone number and other information on the cup.

In this issue, Xiao Ming will share the role of Meiji sensors in the positioning of milk tea labeling~

 

▲  Application scenario 

It is necessary to use sensors to locate the junction of the cup wall of the milk tea cup, in order to drive the device to perform the next labeling action

1. The height difference at the junction of the milk tea cup wall is only 1mm, and it is required not to cover the junction of the cup wall

2. Milk tea cups come in various colors and need to be compatible with detection

 

▲  solution  

Fiber optic sensor PC2+PD-X20

By observing the characteristics of the tested material, there is a 1mm height difference at the junction of the cup wall. The PD-X20 small spot optical fiber can be used to detect the light intensity value of the cup. When the junction of the cup wall is detected, the sensor will have a significant change in the light intensity value, and the sensor will send a signal to drive the equipment to perform the labeling action

1. Paired with fiber amplifier PC2, ultra high power light source combined with high-efficiency condenser lens, the detection distance is longer;

2. 16us industry's ultra fast response speed, achieving high-speed dynamic stability detection

3. Equipped with automatic light intensity compensation function, it enhances the detection capability of industrial harsh environments such as dust and dirt

4. Supports display in multiple languages, including English, Japanese, Chinese, Spanish, and Korean

5. Paired with PD-X20 small spot element, the brightness value changes significantly and is easy to adjust

 

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